WHAT IS ?
AppGuide is a leader in artificial intelligence media targeting on Android devices delivering the following products:
The AppGuide products allow brands, OEMs and Operators
to get statistical data about devices, maintain contact and create new revenue streams with their customers.
Device Setup Tool including First Start Page to connect with your customer, make setup easy via direct downloads and increase brand awareness at first start
Push Campaigns for smart app recommendations or product promotions (including content)
AppGuide App = APPWALL with trending section and Top 50 apps. This app can be made visible or invisible to the user via the backend at any time.
Dynamic installs of apps for remote customization at first boot and over the lifetime
Real-time Reporting of generated profits, market data and customized statistics of your devices.
Dynamic installs to devices in the market simplify the manufacturing and software logistics and it allows cleaner devices with less pre-installs to ship.
Applications do not need to be approved and preloaded months before the device is sold to the user. App installation is further simplified on set up with direct downloads.
Reporting on device usage is paramount in maintaining traction with the market as a device manufacturer. AppGuide’s reporting provides key demographical information to maintain a strong relationship with your market base and is directly accessible via the customer login center.
(Installed Apps, Preferred App categories, Country, Operator, Wi-Fi connection, Similar user groups and behavior, Location etc.)
Advanced AI engine processes big data to precisely target users
Users get relevant content promoted to them resulting in a verified 16X better conversion rate
AppGuide processes data regarding device and application usage.
Eg. new apps, deleted apps, popular app categories, connected WIFIs, accelerometer data (driving, walking), BT devices, device and app usage logs and many more properties.
The results are independent data points input to our algorithms.
Creating clusters of users with a certain likelihood of specific behavior or market segments.
The number of segments is in the tens of thousands if not greater which requires advanced machine learning for processing.
Each segment has a “similarity-relationship” to another one, which is calculated by AppGuide algorithms.
With the amount of apps and app categories growing every day, AppGuide works completely without human interaction and it runs purely on data using machine learning.
>AppGuide’s algorithms do not need rules manually entered on specific apps and categories or specific user behavior in advance. They are able to identify similar behavior between users and segments on an abstract level to calculate probabilities for future behavior relative to other users.
Data collection and processing is separated from the media targeting modules (eg. push notifications). This results in data collection for market intelligence purposes or demographical data on the market segments
The performance of our intelligent media targeting is measureable with AB Testing. AppGuide’s AI offers on average scores up to16 times better conversions than untargeted promotions
Data is protected with end to end SSL encryption with certificate based authentication to prevent fake clients connection and server spoofing.
Using Google Cloud Services for hosting our Backend assures a professional environment. Only accredited core members of the technical team have access to the data base and it is secured using the latest IT-Security technology. The data base is isolated from the internet an protected by a firewall, so it cannot be accessed directly.
AppGuide’s server infrastructure is distributed via Google cloud and independent data centers all over the world. Our server setup ensures scalability and enables us to have traffic intensive services near customer locations.
A redundant system further guaranties if a server goes down it will be replaced instantly by another one.
Today the revenue in the Ad Network money is captured by others such as Google. With AppGuide, the $100 billion USD ad market can be accessed.
Monetize your devices over the whole lifetime instead one-time at the POS. AppGuide is not only providing you with the technical solution but also with the right content for your audience.
AppGuide products are dynamic and can be switched ON and OFF independently from each other via the backend at any time. This is specially important if your devices are already shipping and you want to collect valuable data while the monetization strategy is still under development.
AppGuide provides a premium servicein cooperation with smartphone brandsand manufacturers
Our smartphone brands and manufaturing partners are
certified by Google.
Promoted apps can be installed via Google PlayStore, 3rd Party stores
or direct download.
Room 2001. Changjiang Science Building
No. 40 Nanchang RoadNanjing , China210037
Room 2122 Block B, T-Share Jinniu Square
Taoyuan Road, Nanshan District, Shenzhen, Guangdong Province, China
+86 186 814 390 20
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94042 Créteil France
+33 1 48 92 90 02
7F, No.605, Ruei-Guang Rd., Nei-Hu Dist.,
Taipei City 11492, Taiwan, R.O.C.
Tel.+886 - 2 - 26272211
Fax.+886 - 2 – 26272524
Unit 1107,11/F,Yuanda Buliding,No.360,
Changshou Rd,Shanghai,China, 200060
Shanghai Sales Manager:
Room 2007-2009,YingLongZhanYe Building,No.6025,
Shennan Rd.,Futian District, Shenzhen, China, 518040
ShenZhen Sales Manager: